PR & Communications Apprentice [HEADLAND CONSULTANCY LIMITED]

  • Company: PRCA
  • Location: London
  • Closing Date: 16-08-2022

Description

As a Public Relations and Communications Apprentice, you will follow a Level 4 Public Relations Assistant apprenticeship standard, which is a nationally recognised qualification route with a Diploma. This will involve “on the job” training, virtual visits from an Apprenticeship Coach, an internal line manager to provide ongoing guidance, online learning and creating a portfolio of evidence

Headland’s apprenticeship programme will give you an unrivalled grounding in Corporate Communications, Public Affairs, Financial Communications and much more. The role will best suit someone who wants to fast track their career in communications and hit the ground running. It’s a fast-paced environment where you’ll learn quickly and be supported every step of the way.

Headland’s PR Apprentice will be required to undertake (but not be restricted to) the following activities as part of their role:

Writing: Writing for business communications, communicating effectively with PR clients, writing for the media (including articles, news releases, blogs, and case studies)
Social/digital media: Understanding when and which social media channel is appropriate and how it can be incorporated into a communications campaign. Using social media in a strategic and effective way for companies and brands
Media liaison: Understanding how the media operates, dealing with day-to-day inquiries from the media, pitching stories and/or products to the media, building relationships with the media (i.e. journalists), creating media lists, monitoring press clippings, sending/receiving press selection products
Media monitoring: Monitoring the news on a daily basis, flagging relevant articles to internal teams and clients
Client liaison: Be a key member of the team answering calls from clients when they ring Headland’s switchboard number, and meeting and greeting clients in person when they visit Headland’s office
Deliver PR campaigns: Supporting the team in creating new campaigns, working to deliver a strategy for a client or organisation
Evaluate PR campaigns: Monitoring and evaluating the effectiveness of PR campaigns and measuring their impact
Research & data analysis: Conducting research for the team and/or clients and reporting key details
Presentation: Planning, structuring and delivering presentations internally & externally
Events: Planning, organising and co-coordinating events, meeting the objectives of the brief
Budgets: Taking charge of small finance processes related to PR campaigns

Salary: £21,547 + benefits

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