PR & Communications Apprentice – Healthcare – Hill & Knowlton
- Company: PRCA
- Location: London
- Closing Date: 03-05-2023
We are looking for a proactive and highly organised apprentice who enjoys writing, thinking up creative/innovative ideas, and communicating with a wide variety of people. A passion for healthcare communications, and a real appetite for learning is also required.
What will the apprentice be doing?
H+K’s Healthcare Sector is a vibrant and close-knit team, passionate about creativity and the power of storytelling and content to tell powerful stories about health and the human experience of it. We have a cross-discipline approach to our client’s business needs, working with our colleagues in public affairs, internal comms, brand PR, consumer, medical education, crisis, corporate comms and our in-house design and production team as well as our talented global health network.
Due to the evolving needs of our clients and expansion of business, we are looking to recruit a proactive and highly organised Apprentice with a passion for healthcare communications, and a real appetite for learning to support our close-knit team.
If you are looking for an opportunity to work on life enhancing/saving health brands with some of the most prestigious pharma and biotech companies on UK, European and global accounts, then our H+K Apprenticeship is the ideal platform to launch your health communications career and take that first step towards establishing yourself as a communications specialist.
You will need to have a genuine passion for health and be an enthusiastic team player, with excellent communication skills and a ‘can-do’ attitude.
The PR Apprentice will be required to undertake (but not be restricted to) the following activities as part of their role.
- Writing: Writing for business communications, communicating effectively with PR clients, writing for the media (including articles, news releases, blogs, and case studies)
- Social media: Understanding when and which social media channel is appropriate and how it can be incorporated into a PR campaign. Using social media in a strategic and effective way for companies and brands
- Media liaison: Understanding how the media operates, dealing with day-to-day inquiries from the media, pitching stories and/or products to the media, building relationships with the media (i.e. journalists), creating media lists, monitoring press clippings, and sending/receiving press selection products
- Deliver PR campaigns: Supporting the team in creating new campaigns
- Evaluate PR campaigns: Monitoring and evaluating the effectiveness and impact of PR campaigns
- Research & data analysis: Conducting and reporting research for the team and/or clients
- Presentation: Planning and delivering presentations internally & externally
- Events: Supporting with planning, organising and co-coordinating events
- Time management: Planning, organising and prioritising your workload to ensure deadlines and objectives for both work activities and apprenticeship training are met. Ensuring email/online diaries are kept up to date
- Meetings: Arranging internal and external meetings
- Career development: Taking responsibility for personal learning and professional development
Working with people:
- Professional relationships: Developing professional relationships with colleagues, stakeholders and teams. Ensuring supervisors and coaches are aware of work-in-progress and any issues
- Networking: Building a professional network of other PR professionals
What training will the apprentice take and what qualification will the apprentice get at the end?
- You will develop a wide understanding of Public Relations and the impact it has on businesses
- As a Public Relations and Communications Apprentice, you will follow a Level 4 Public Relations Assistant apprenticeship standard, which is a nationally recognised qualification route with a Diploma.
- This will involve “on the job” training, virtual visits from an apprenticeship coach, an internal line manager to provide ongoing guidance, online learning and creating a portfolio of evidence
- Functional Skills in maths and English if required
- The apprentice will be working towards an End-Point Assessment (EPA) which will determine if he/she has the knowledge, skills, and behaviours listed in the PR & Communications Assistant Standard
- The apprentice must follow company and training provider procedures at all times
What is the expected career progression after this apprenticeship?
Future employment opportunities within Hill + Knowlton Strategies may be available on completion – several former apprentices have gone on to be promoted as long-term team members.