Sony Media Lesson – Interested in Music?
Tuesday 6th April 2021
Interested in music, hear from Sony Music in this virtual media lesson session.
Chapters
- 00:00 Intro / About Sony Music
- 08:20 A shift in consumption
- 10:00 The engagement loop
- 15:21 Engaging an audience
- 20:54 The Feci code
- 22:09 The segment gap/profiles
- 39:00 Q&A